Writings.
How the studio ships. Two to three pieces a year on pricing, process, launch reviews. Not a blog treadmill.
Essays
Why I publish prices
September 2, 2026 · 4 min readEvery peer studio hides the number until a discovery call. The math does not favor them. It favors the buyer who never fills out the form.
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The four tiers of a launch review
September 2, 2026 · 6 min readEvery site I ship gets reviewed against the same framework, thirty days after launch. Here is what is in the four tiers, why they are the four, and what a finding looks like.
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