Alpha Beta Design

Sites built with research baked in.

Booking projects for September 2026Latest ship: Halverson, two weeks ago

Welcome to Fall50% off

50% off the first four projects this September.

4 of 4 slotsThrough September 30, 2026

Two site packages at $3,000 and $4,000. Product design for the web: research before design, a launch review across four tiers (Strategic, UX, Visual, and Technical) at ship. That is the advantage.

Ten samples, ten industries.

Same $3,000 to $4,000 package either way. From a coffee shop to a SaaS, from a bookstore to a hotel. Range is the pitch. Four featured here, six more below.

What is unusual here.

  • Product design for the web.

    Product, buyer, competitor, and search-intent research before design. Four tiers span the build: Strategic, UX, Visual, and Technical. Some pre-launch, some at ship.

  • Published pricing.

    Every package has a price on the page. No discovery call needed to get a number.

  • Bilingual.

    Client-fluent in English and Spanish. Scoping calls, async writing, handoff docs.

  • Operator background.

    Director of Marketing and DTC Ops at VARA. VP of Operations at Boomtime. 100+ sites shipped before this studio opened.

Six more, from the same range.

The other six of the ten. Same package, same price, six more industries. Click any card to preview the site.

Two packages, one decision.

Full scope →

Site

A one to three-page website, planned, designed, and built. Out the door in two weeks with everything the studio ships with.

  • 2 weeks, 2 rounds
  • One landing page, or up to three pages (home, services, contact)
  • Fast and mobile-first. Reads well on any phone or laptop
  • Accessibility built in. Passes the audit, reads well on screen readers
  • Google-ready. Search engines know who you are and what you do
  • Contact form that emails you. Standard search-engine files included
  • Launch review included

Four tiers span every build: Strategic, UX, Visual, and Technical. Some pre-launch, some at ship.

$1,500

$3,000

What is included →

Welcome to Fall · 50% off

Guarantee: If we are not aligned by round 2, no launch. Your only exposure is the deposit.

Site+

Everything in Site, plus one of three scope expansions the client picks at kickoff.

  • 3 to 4 weeks, 3 rounds
  • Pick one at kickoff: a content editor for two page types, or three more pages, or a copy pass on three pages
  • 45-minute walkthrough call to talk through the findings together
  • Launch review included

Four tiers span every build: Strategic, UX, Visual, and Technical. Some pre-launch, some at ship.

$2,000

$4,000

What is included →

Welcome to Fall · 50% off

Guarantee: If we are not aligned by round 3, no launch. Your only exposure is the deposit.

How a project runs.

Brief to launch review, in five steps. The whole shape of the engagement, on one page.

See day by day →

  1. Send a brief

    Tell me about the business, the buyer, what you have now, and when you want to launch. Two paragraphs is enough.

  2. Scope in one day

    You get a written scope with the package that fits, timeline, deliverables, and any research questions before we kick off.

  3. Kick off within a week

    Research first, then design system, then pages. Comments in Figma, not standing calls.

  4. Ship in two to four weeks

    Deploy to production. The repo transfers to your GitHub and the site to your Vercel account on the same day.

  5. Launch review, 30 days after

    Twelve to twenty-five findings across the review framework, delivered as a PDF. Site+ adds a walkthrough call.

What people say.

JP Clement
“The deck he built sells me better than I sell myself.”

Alfonso didn't take my word for what my business should be. He interviewed me like a researcher, pressure-tested my positioning against the actual market, and came back with evidence.

JP Clement ↗

Founder, The Marketing Distillery. Former CEO, VARA and Boomtime.

Start a project →

Replies within one working day.

One person, start to finish.

The studio is one person: Alfonso Barreiro, based in Portland. Fifteen years shipping design for founders and small teams, mostly product, sometimes brand. The person you write to is the person who scopes, designs, builds, and reviews your site.

Alfonso Barreiro